Easy and reliable
answers on demand

kNOW is a great way to get validated feedback on concepts, trends, incidence checks, and more!

Simply select your audience and sample size, submit up to 10 questions and watch as results begin to collect. Final data is ready in as little as a few hours with many surveys finished within 24 hours.

New to kNOW?

Contact us at know@criticalmix.com today and your first set of questions are on us!

About kNOW

Survey Overview

All basic survey questions and logic supported, including:

  • - Up to 10 images
  • - Question skips
  • - Concept assignment
  • - Filtering
  • - Piping

For an example of questions and functionality supported, click here.

Standard demographics included:

  • Gender
  • Age
  • Marital Status
  • Children under 25
  • Household Income
  • Hispanic/Spanish/Latino Descent
  • Ethnicity
  • Total Household members
  • Education
  • Employment Status
  • State
  • Region
  • Zip code
kNOW is powered by Critical Mix’s validated and engaged online panels.


Every kNOW survey includes:

Visual dashboard summarizing results at a glance

A set of standard banners

Data files in the format of your choosing


Sample Size:
25+ National Rep
Number of Questions:
Results Expected in:
less than 8 hours

Need Help? We're here for you!

Email know@criticalmix.com or call us at 1-800-651-8240